Monday, December 28, 2009

Howard Kurtz and the Evolution of Media

I'm a longtime Media Notes reader. It's been my morning coffee read since my days as a PR intern. In today's column, Kurtz examines the evolution of the media over the last decade. It's a good read. One that could spark a much longer blog post from me but I'm short on time. Trying to take advantage of the surprisingly quiet office to catch up on email and the remaining 2009 todos.

Here's the link so y'all can read the full piece at your leisure.

The rise of niche journalism is taking place as old-line organizations more frequently chase tabloid melodramas. Cable television and morning shows breathlessly pursue narratives involving missing white women, a runaway bride, a mom with octuplets, a beauty queen who opposes gay marriage. Reality television manufactures faux stars -- remember the media mobs over Paris Hilton's brief jail term? -- who wind up on real newscasts. It is a mind-set that breathes life into celebrity deaths -- such as the two-week frenzy over Michael Jackson's -- and gorges on misbehavior by the likes of David Letterman and Tiger Woods. (Imagine if all the reporters chasing Woods's many mistresses had been assigned to study whether Saddam Hussein had weapons of mass destruction.)

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